Fortnite is a third-person videogame, developed by Epic Games, released in 2017. This online, multiplayer, survival game can be played on mobile devices, PCs, and video game consoles. With several modes of play such as individuals, duos (a team of 2), or squads (team of 4), this game has reach over 40 countires and has millions of players. In just the first year, Fortnite generated over $1.2 billion dollars in revenue. As one of the most popular games in today’s world, it is enjoyed not only by players, but also by watchers sho view gamers through stremaing services by the millions.
Process of Making Money by Fortnite
Though the game is free to play, it generates a huge amount of revenue. The main source of revenue made by this game through a virtual currency, known as “V bucks”. These “V bucks” are bought by gamers using real money, to enhance their gameplay. The minimum amount one can spend on “V bucks” is $10 which gets you 1000 “V bucks”; the maximum is $100 which will get you 10,0000 “V-bucks”. “V bucks” are used by players to buy in-game, premium items. By using this in-game currency, you can buy cosmetic items for your character, emotes (dance moves), skins, outfits, and accessories.
Another strategy Fortnite uses to earn money is by selling limited-time-only accessories in the virtual store; This results in more sales of the accessories within a short time period. Another strategy used by the manufacturers for making money is by selling the battle passes. The battle passes helps the players to unlock various in-game rewards. These battle passes are offered to the players according to their ranks and leagues. Each battle pass has it own objectives and rewards. Apart from the free passes, one can also buy the premium passes using the V bucks. This enables them to unlock various in-game rewards throughout the season.
You can also buy the different loot boxes using “V bucks”. These loot boxes contain different types of rewards such as bonus boosts, characters, different accessories, and more. Another main source of money is the selling of outfits to the players. You can unlock different skins and outfits by increasing your rank but there are certain premium outfits that are only available in exchange for V bucks. You can also buy different weapons by using the V bucks.
According to the research conducted by SuperData, Fortnite has gained $ 2.5 billion dollars revenue in 2018.