If your profession or hobby requires you to create content or hire a content creation service you know how difficult it can be. More than likely you have a process that you follow. It is always good to improve your content creation process and today we will give you five ways to do just that.
Use Tools When Brainstorming
Google docs and Evernote are great tools to use when you are brainstorming. Adding a little organization to the brainstorming process can save you loads of time, especially if you specialize in creating content for one niche. When brainstorming with a client, always use Skype or Google Hangouts. You can even use ToDoist to ensure that you schedule in time to brainstorm each day or week.
Automate Social Shares
After you publish content, you may share it immediately after it goes live. However, when you write content you want to receive views on the post for the life of the website. This can be hard to do when you are publishing hundreds of articles each year. Tools such as CoSchedule make the social sharing of old posts easy. For a low monthly price, you will be able to install a plugin that allows you to schedule out posts far into the future. If you link out your posts on other blogs for more exposure, you can keep track of your backlinks by using a tool such as Majestic SEO.
Use Trello to Keep Article Ideas Available
Content creators usually have article topics come to them throughout the day. Trello allows you to keep all of the ideas available so when you begin writing you have numerous titles available to choose from.
If you sell content as a provider, it can be a great way to keep track of your clients. With Trello, you can put due dates on the cards, which allows you to make sure that you are never late delivering content.
Keep Track of Your Metrics
Each month you should see how many views your content has received and which content was the most read. This will allow you to adjust your content topics to what readers want to read and continue to grow your website.
If you sell the content you should keep track of the number of articles that you sell each month. This way you will know if you are making enough money to live off comfortably or if you need to change your marketing approach.
Stay Up to Date with Your Industry
If you feel as though it is hard coming up with content ideas, set up a Google Alert so you can stay in the loop about what is going on in your industry. You can receive weekly emails about content that has been published in your niche for inspiration. This shows everyone that you are informed about new happenings and you will be the go-to source when they want to know something about the industry.
Closing Thoughts
Improving your content creation process is simple. With a few changes, you will find that your process goes a lot smoother.